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Simoni Racing S.p.A

Simoni Racing S.p.A. is located in the north of Italy, was founded by the owner and current president Simoni Filippo in 1987; from some years Alan Simoni, heir only, took the reins of the company becoming general manager. Alan Simoni, in addition to his current role in the company, has successfully cultivated the passion for motors, inherited by the unmistakable family genes and has accumulated enviable records and an almost fixed presence on the podium of all the races he has participated.

Created as a family-run enterprise, a feature recognized to be essential to its development and success, in the early of 1990, Simoni Racing has become one of the leading car accessories market in Italy; a strong and aggressive organization that till now sees about 5.000 customers followed by the sales network that cover all over the country, including the islands.

In those years the company has fortify indelibly and continuously, its brand, so to be established in Europe and in the world, thus gaining a continuous increase, both in terms of turnover and brand importance.

Today Simoni Racing products are known and distributed in the major European markets through importers and the most prestigious chains of specialized stores.

The Simoni Racing product’s range is constantly expanding and today it boasts: steering wheels, steering wheel covers, gear knobs, pedals, car mats, antennas, wheel spacers with bolts, trim springs, sport air filters, led bulbs, halogen bulbs, wheel covers, mufflers and tips, xenon kits and much more within the over 200 pages of the CATALOGUE.

The company 's primary goal is the satisfaction of its customers, which is constantly followed by a well - distributed commercial network in Italy and Europe with the aim of providing the best service and assistance.

This goal is an integral part of the Simoni Racing philosophy which, in addition to producing top quality articles, has a special care for the packaging; all packs have a sophisticated and recognizable design that enhances the product and makes it inimitable under all points of view.

Among the main characteristics of the company at project level we can count flexibility and adjustment to new technologies. These characteristic are mainly guaranteed by young and dynamic technical staff constantly looking to meet the wishes and sometimes the "dreams" of the fans.

An important recognition of brand strength is its presence in the most important automotive catalogues.


Simoni Racing image is also well known world wide thanks to the advertising pages and editorials that are published every months on the most important Italian and foreign magazines and the well-established presence in the Fast & Furious film saga.

Simoni Racing main target in the future can be summed up as follow:

• Expand the sales network in new markets

• Consolidate business with current customers

• Offer to customers a product’s range always renewed along with constant promotional activities.

We thank you very much for your kind attention and remain.

Yours faithfully,

Alan Simoni

General manager … and all the staff